The Pacific University in Media partnership with the Dainik Bhaskar newspaper is organizing an all India “Jugaad Promotion Exhibition and Patent Facilitation Workshop – 2012” to promote frugal engineering and reverse engineering for resource constrained innovations to facilitate a quick leap for India into the category of developed nations. Moreover, the talent spread over the country can be nationally identified only by an event of this kind. The creative genius of such wide spread talent can also be sustained and promoted by offering motivation, support and protection to them.

It is needless to say that frugal engineering and genuine reverse engineering can help India to scale ever newer heights in manufacturing and new product development at affordable cost. India can offer high tech production of dependable quality at an affordable cost.

The basic aim of this event is to recognize and motivate imaginative minds depicting novelty and creativity for providing indigenous solutions to replace expensive machines and equipments or by innovating solutions to save cost and money in manufacturing. The variants of such innovations are popularly called as “Jugaads” developed through frugal engineering or reverse engineering and can take manufacturing to newer heights.

A Hindi slang word, Jugaad translates to an improvisational style of innovation that's driven by scarce resources and attention to a customer's immediate needs. It is the art of creative improvisation - within a framework of deep knowledge and experience.

Jugaad starts with the attitude that a solution will be found by aligning behind any constraint and by applying creative and out of the box thinking and coming out with a problem-solving innovation that simultaneously scales, meets enhanced customer exception, and are cost-efficient

Ingenuity is a necessity when resources are limited and customers have little money. Jugaad-minded innovators turn adversity-such as widespread scarcity of natural and financial reources- into an opportunity to innovate and create more valuable products and services at less cost for more people

Pacific Academy of Higher Education and Research University is a Statutory University created by an act of the Rajasthan State Legislative Assembly. The University has UG, PG and Doctoral Research Programs in Management, Engineering, Pharmacy, Dental Science, Hotel Management, Commerce, Science, Fashion and Media. The campus is spread into 10 acres area with more than 12000 students.

The Pacific University has come into existence by virtue of an special Act of Rajasthan State Assembly sponsored by the Pacific Academy of Higher Education & Research Society striving to bring this small town on the national educational map. With the humble beginning in the 1997 by the establishment of Pacific Institute of Management & Pacific Commerce College, the society continues to map rapid strives in the field of higher & technical education and almost one and half dozen institutes have been established in last 12 years in diverse fields like Dental Science, Management, Pharmacy, Engineering Education, Hotel Management etc.

The group today has a composite strength of 5000 students, 300 faculty members and 200 non teaching staff strength. The campus is spread in an area of 100 acres with beautiful landscape, lust green campus and sprawling playground. Most of the department in the constituent colleges in the university excel out in their category and hold the front rank in the country. The Pacific Dental College has the reputation of being No. 1 in the country by virtue of its highest turn out in the OPD and maximum practical exposure to its students. The Pacific group has best placements average in the North India by virtue of excellent employability of its management faculty students. The University has also pioneered to start a variety of new programmes leading to high profile career in the highest rated profession. To maintain some of these the University has launched programmes in Actuarial Science, Insurance management, Financial Mathematics & Behavioral Finance hitherto unavailable in the country.

Another such program is integrated BBM-MBA and B.Com-MBA customized with CA & CS programme. The University is first to launch Bachelor of Fine Arts program in the state of Rajasthan.

The event proposes to offer four distinct benefits to the inventors of Jugaads, i.e., innovative production solutions developed out of frugal engineering or reverse engineering.

Inventors and developers of Innovative Jugaads having novelty, involving inventive effort and having industrial applicability shall be helped by the Pacific Center for Indigenous Technology to get the Patent or the Industrial Design registered for their Jugaad. So that, it cannot be copied or pirated by others. Thereby, they would be able to market their product(s) throughout the country and worldwide without an apprehension of being copied by others.

The inventors desirous to get support for the Registeration of Patents or Industrial Design should apply online or on the prescribed format vide Form No. 2.

The inventors or developers of Jugaad kind of inventions out of frugal engineering or reverse engineering may be desirous to promote their product and launch in the market through their existing business firm if they have any, or by establishing a new venture would be helped to develop a Project Feasibility Report with elaborate business plan to commercially exploit their invention. The specific activities with respect to which the inventors can seek help from the Pacific Center for Indigenous Technology are as under:

1. Conduct of Market Survey & Product Testing



2. Preparation of Project Feasibility Report



3. Development of Marketing Plan



4. Development of Distribution Network



5. Marketing Promotion

The inventors or developers of commercially useful Jugaads unable to mobilize finance for promoting their product shall be helped to get the Venture Capital Finance from Venture Capital Funds to establish business and promote the product.

Venture Capital Funds are always eager to extend equity support to entrepreneurs having useful ideas with commercially exploitable business plan or product. Persons and firms having any idea for a new business devoid of any amount of capital are given 100% Venture Capital by the Venture Capital Funds for 50% or less than 50% partnership in the new venture. They invest 100% capital requirement and accept 50% or less share-holding and offer 50% equity to the entrepreneur for his idea and working partnership.

Venture Capital Funds also offer business expertise by nominating requisite no. of directors on the board of the company who bring in business vision to run the business enterprise successfully.

The Pacific Center for Indigenous Technology shall be arranging meeting with Venture Capitalists, both Indian and foreign for the participants in the exhibition if formally requested to do so.

The Venture Capital Funds desirous to extend equity support to inventors can intimate the organising committe by filling the registeration Form No.4 available online or the form may be obtained from Pacific University

The Inventors in need of capital support for starting their ventures should also apply online or on the prescribed format vide Form No. 5.

It would be an all India event. Yet, entries would also be invited for the first category of awards, open for all categories entitled as “common for all” from other South Asian nations and other parts of the world.

The awards shall be given on the basis of composite criteria given under the rules of the event. The criteria for three categories of prizes shall be separate.

The Engineering firms, Technocrats, Mechanics, Artisans, Engineering Students whoever have invented or developed any major or minor Jugaad through Frugal Engineering or Reverse Engineering as an Indigenous Invention of any Machinery, Tool, Equipment or other Solution to a Production Problem, developed originally or as a substitute for some costly high tech device are invited to send in their entries by March 25, 2012 on the prescribed format available online at www.pacificjugaad.ac.in or at the address given below:

1. To Promote and popularize indigenous inventions, development of new products and development of business plans for such innovations and new products.
   
   
2. To facilitate intellectual property registration and management including intellectual property mining.
   
   
3. Documentation of the traditional knowledge of the country.
   
   
4. Documentation of Geographical Indications and their registration.
   
   
5. Development of a Bio-Diversity Register.